Duke Primary Care Duke Primary Care is a broad network of community-based clinics that offer family medicine, internal medicine, pediatric, and urgent care services. With 400 providers in nearly 50 locations, Duke Primary Care is the largest primary care network in the greater Triangle. Our network saw more than 750,000 patient encounters in fiscal year 2021.
Our Duke Primary Care clinics provide personalized care for adults and children, from sick visits to preventive care, health screenings to immunizations, and annual exams to chronic disease management. Select primary care clinics also provide behavioral health, diabetes education, pharmacy, and other population health services. Duke Primary Care clinics are accredited and designated a Primary Care Medical Home by The Joint Commission.
Our Duke Urgent Care centers offer evaluation and treatment for minor illnesses and injuries 12 hours a day, seven days a week when a patient€™s primary care provider is not available. Services also include certain physical exams and vaccinations. A pediatric specialist is available at select locations. Patients can walk in to one of our nine urgent care centers located throughout the greater Triangle or can schedule a virtual visit to receive care from the comfort of home.
Job Code: 5608
Pay Target: G1
Supervisory Responsibility: Yes
General Description of the Job Class
This position will provide communications oversight and support to Duke University Health System's ambulatory network, including the creation and implementation of internal communications plans, strategies, tactics, timelines, budgets, and key performance indicators to support business objectives and priorities. This position will be responsible for the regular monitoring of communications plans and tactics to ensure maximum effectiveness. In addition, this position will be responsible for integrating with DUHS Corporate Communications as well as Duke Health communicators to support broad organizational communication strategies.
Duties and Responsibilities of this Level
Assess and respond to communications needs and develop communication strategies, campaigns and tactics for DUHS's ambulatory network
Translate communication needs and corresponding research and analytics into appropriate communication strategies, campaigns and tactics
Lead the creation of communication materials and campaigns to support tactical implementation of communication strategies
Serve as editor for departmental newsletters and contribute content to Duke Health internal communications channels
Plan, edit and write content for a variety of internal communications mediums, including the intranet, email, and social media
Engage with departmental leadership to understand their communications requirements and advise them on communications issues
Translate ideas to creative teams and designers
Draft messages or scripts for entity leaders for presentation to employees or other pertinent audiences in written or spoken form
Support the concepting, planning and execution of communications campaigns including print, digital and video
Support face-to-face meetings for entity leadership, including town halls and board meetings
Manage community relations outreach activities
Ensure consistency and alignment with Duke Health messaging across internal channels and apply brand design standards and positioning to communications material
Work collaboratively with all entity communicators to maximize effectiveness of communications projects and participate on appropriate DUHS communicator committees
Use analytics to track results and report them back to departmental leaders and appropriate communicator committees
Execute all components of communications plans within target budget and timelines managing any vendors or other assigned staff toward that goal
**Perform other related duties incidental to the work described herein.**
Required Qualifications at this Level
Education: Bachelor's degree in communications, journalism, marketing or a related field is required.
Experience: Four years of related experience in communications, marketing communications or marketing with demonstrated experience in driving the implementation of strategic communications plans and tactics.
Work experience should include participation in communications plan development and expertise in tactics that range from digital content and collateral material creation and development, to highly-targeted, audience-specific initiatives.
Degrees, Licensure, and/or Certification: N/A
Knowledge, Skills, and Abilities: Experience working directly with people from diverse racial, ethnic, and socioeconomic backgrounds. Demonstrates skill in understanding of cultural differences and a commitment to diversity, equity and inclusion. Second language proficiency preferred, but not required.
Duke is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.
Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas—an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.
Essential Physical Job Functions: Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.
As a world-class academic and health care system, Duke Health strives to transform medicine and health locally and globally through innovative scientific research, rapid translation of breakthrough discoveries, educating future clinical and scientific leaders, advocating and practicing evidence-based medicine to improve community health, and leading efforts to eliminate health inequalities.